For Immediate Release
CONTACT:
Kyla Clark
National Bleeding Disorders Foundation
347-920-0047
kclark@hemophilia.org
NBDF Announces Transition from Hemophilia.org to Bleeding.org
New Domain Reflects Expanded Mission to Serve All Bleeding Disorders
(NEW YORK, NY — April 16, 2024) — The National Bleeding Disorders Foundation (NBDF) is proud to announce its transition from the website hemophilia.org to a new, more inclusive domain: Bleeding.org. This change, taking place on Tuesday, April 23, 2024, is a part of the Foundation's ongoing commitment to serving the diverse needs of the inherited blood and bleeding disorders community.
"This website transition is a bold leap for our community," said Philip Gattone, President and CEO of NBDF. "This new URL allows us to be more inclusive and better represent the full spectrum of bleeding disorders, including hemophilia, von Willebrand disease, and other rare conditions. By using a more inclusive domain, we hope to reach a wider audience and provide more comprehensive resources and support to all who need it."
The transition to Bleeding.org follows a recent name change from the National Hemophilia Foundation (NHF) to the National Bleeding Disorders Foundation (NBDF) in August 2023. In addition to the new name, the National Bleeding Disorders Foundation unveiled a new visual identity and logo intended to represent a wide range of inheritable blood and bleeding disorders, as well as a new tagline: "Innovate | Educate | Advocate."
Jay Patel, NBDF's Senior Director of Online Marketing, says, "As the National Bleeding Disorder Foundation continues to roll out our new name and identity, we remind community members to stay connected, join the newsletter community, and add www.bleeding.org to your safe email list to continue receiving our resources and updates."
NBDF leaders and staff wish to thank the community in advance for their patience during this transition to the new brand. To learn more about NBDF and to access a helpful social media toolkit to spread the word, visit www.hemophilia.org, soon to be www.bleeding.org, or follow the Foundation on social media @nbdf_foundation.
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About the National Bleeding Disorders Foundation
The National Bleeding Disorders Foundation (NBDF) is dedicated to finding cures for inheritable blood and bleeding disorders and addressing and preventing these disorders' complications through research, education, and advocacy, enabling people and families to thrive. Today, NBDF serves people across the United States with all bleeding disorders, including hemophilia, von Willebrand disease, rare factor deficiencies, and platelet disorders. The foundation also supports a network of 50 chapters across the country. To learn more, visit www.hemophilia.org and follow NBDF across social media @nbd_foundation.
